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- Hailey Bieber recently launched her first skincare brand, called Rhode Skin.
- The debut collection includes three products: a gel serum, moisturizer, and lip treatment.
- I tried everything for a week to see if Bieber’s “glazed donut” skincare regimen is worth the hype.
When I first heard Hailey Bieber likes her skincare routine to leave her looking like a “glazed donut,” I thought it sounded kind of gross. But then, a few months later, the model launched her own skincare label, and I hereby retract my initial statement after trying it myself.
Called Rhode Skin by Hailey Bieber, the debut collection includes three luxury products at affordable prices ($16-$29) all designed to leave your skin feeling hydrated and looking dewy.
The concept of heavily layering on products that are both hydrating and swarming is, actually, quite genius, and the moisture levels of my complexion alone are proof. However, not all of the products in Rhode’s debut collection lived up to the high expectations I had for them. See what a dermatologist had to say about the ingredients, followed by my own experiences using the trio for a week.
A dermatologist’s review of Rhode Skin ingredients
The first drop from Rhode Skin — in what I’m predicting will become a complete wardrobe of beauty staples — includes a peptide glazing fluid (a gel serum), barrier restore cream (moisturizer), and peptide lip treatment (restorative gloss). All of the products can be used day and night, and there are some overlapping ingredients in their formulas, like peptides and niacinamide.
Board-certified dermatologist, Rachel Maiman, MD FAAD tells Insider peptides are chains of amino acids that, in skincare, help boost collagen and elastin production to firm the skin and reduce fine lines. Niacinimide, she says, is a potent anti-inflammatory agent that helps protect skin against environmental stressors, like UV rays and pollution. Other highlighted ingredients across Rhode products include Marula Oil, an antioxidant that Maiman notes is both anti-inflammatory and antibacterial; shea butter to soften the skin; as well as squalane and hyaluronic acid to lock in hydration.
Because each of the three products in Rhode’s first collection is super hydrating, Maiman agrees they would be amazing for use in winter, or for those who have/experience bouts of dry skin. Additionally, Maiman tells Insider these products should be safe to use on sensitive skin as well, as the ingredients “are non-comedogenic, and many have anti-inflammatory and/or antibacterial properties.”
I used Rhode Skin exclusively for a week. Here’s what each product is like to use.
The peptide glazing fluid
Rhode’s peptide glazing fluid is an aptly named gel serum. I’d liken applying the lightweight formula to splashing my face with cold water; it made my skin feel hydrated almost instantaneously. This is the product that is going to give users that same delicious, glazed donut dewy finish Bieber covets.
However, if you want that visibly slick complexion, ignore the directions on the bottle that suggest applying one to two pumps. Instead, follow Bieber’s lead and apply three to four (maybe even five) pumps for the ultimate glazed effect and some extra hydration. Just be advised that it makes the skin feel a bit tacky for a while.
The barrier restore cream
I wasn’t wowed by Rhode’s barrier restore cream, but I liked it. It’s a lightweight formula that noticeably softened my skin, but it definitely needed to be coupled with the glazing fluid for me to notice a super hydrating effect. The combination visibly brightened and balanced my complexion. Used alone, it makes for a great makeup primer. It’s a solid moisturizer if you’re on a budget, but there are better options out there if you’re willing to splurge.
The peptide lip treatment
The Rhode peptide lip treatment comes in three flavors — unscented, salted caramel, and watermelon slice — and is described as a hydrating, plumping solution that can be applied day or night, or worn under lip products. It’s thick, but not goopy, and, in my experience, absorbs into the skin within a few hours.
I apply it before lights out and have consistently woken up with softer, hydrated lips. But note: it definitely works best as an overnight salve than it does a daily lip gloss; I wore it to brunch and the shine was long gone by the end of the meal.
The bottom line
I had high expectations for Rhode Skin by Bieber Bieber coming into this trial. Some of them were met, and some of them were not. While my favorite product was, by far, the peptide glazing fluid, I had to use a significant amount of product before my complexion resembled anything like a glazed donut (and even then, it looked nothing like Bieber’s photos).
The lip treatment, however, delivered in the shine department. It had a nice sheen and made my lips feel soft and hydrated by morning. I could take or leave the barrier restore cream. It’s priced affordably and made my skin feel nice, but it was underwhelming compared to the other products in Bieber’s collection.